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Why Should I Choose You? Marketing Articles | January 13 Rod Carew Youth Jersey , 2010

When a potential client asks, ?why you?,? do you have an answer? Are you prepared to communicate your unique message about what makes you special and different from everyone else in your industry? Why should someone work with you?



A brand is either positive, negative or neutral. If you don?t decide what your own personal brand is, others will do it for you. You exude your personal brand in everything you do ? from the clothes you wear, the tone of your voice, the manner in which you treat people to how you communicate your brand message. Your personal brand is the great separator ? it distinguishes you from everyone else and it?s what makes you stand apart from the rest.


In the personal branding process Bert Blyleven Youth Jersey , it?s imperative to have a uniqueness statement that sets you apart. The average person has an attention span of merely 15 seconds, so that?s about the amount of time you have to effectively communicate your message. A Uniqueness Statement (often referred to as a Unique Selling Proposition or USP) is an opportunity to make an emotional connection with your target market by touching on the qualities and values that you stand for, and by highlighting the benefits that a potential client will receive by working with you.


A Uniqueness Statement is not just about winning people over or making a sale. It?s about:

Managing brand credibility Building rapport Creating understanding Separating yourself from the crowd Communicating your values Touching on the features and benefits of working with you

You want to be the kind of person and have the kind of business that people want more of. Be interesting. Be dynamic. But don?t be boring. In today?s marketplace, if you aren?t sensational, you?re pretty much average, or worse, invisible.


So how can you be sensational and answer the question Kent Hrbek Youth Jersey , ?Why you?? Be interested in other people. Be thoughtful. And create a Uniqueness Statement that illuminates your brand. Determine what emotional appeals and benefits your product or service delivers to your target market and be able to communicate them easily and effectively. Practice, practice, practice. As Michael Jordan once said, ?I?m not out there sweating for three hours every day just to find out what it feels like to sweat.?


Much of the work is in practicing your message and perfecting its delivery. Become spectacular at delivering your message, exhaust people with your consistency and you will build powerful brand equity and an emotional connection to your target market.


? Liz Dennery Sanders 2009


Moderate development of alternative fuel vehicles Autos Articles | June 25, 2012
February 22, the Ministry of Industry officially announced the development of new materials industry "12th Five-Year Plans


?However Joe Mauer Youth Jersey , in automotive electronics, China and the developed countries there is not a small gap. Zeng Qinghong, pointed out that the one hand, China's automobile industry through joint ventures with multinational auto companies more than 20 years, the introduction of capital, technology, management Tony Oliva Youth Jersey , and models, to promote the development of the automobile industry to meet the needs of the domestic market; local car prices in China has basically completed the early primitive accumulation of capital funds to prepare well for the further development.


????On the other hand, through joint ventures, technology spillover and learning effects, the domestic auto companies have mastered some of the core technologies, especially in the field of electric vehicle powertrain, automotive electronics Paul Molitor Youth Jersey , new energy vehicles and batteries, etc., but in the automatic transmission The electric control is still far less than Europe and America. At the same time, the technology research and development capabilities of the domestic auto companies have been improved, and gradually began independent research and development and production of passenger cars, industrial upgrading.


?February 22, the Ministry of Industry officially announced the development of new materials industry "12th Five-Year Plan" Harmon Killebrew Youth Jersey , Ministry of Industry is expected to total production and sales of new energy vehicles to 2015 more than 500,000 energy power battery module 150 gigawatts year.?According to incomplete statistics of the China Automobile Industry Association, the production and sales of new energy vehicles in 2011 domestic car companies have a more substantial upgrade, but the total is still small. According to incomplete statistics, the full annual sales last year were 8368 and 8159, were not over ten thousand.


????By the end of 2011, the actual operation of new energy vehicles of the model city of about 15 Max Kepler Youth Jersey ,000, with the overall national demonstration to promote the goal of 25000 is not a small gap.


????Recently, the State Council issued the new ideas of industrial transformation and upgrading plan (2011-2015) ", planning the requirements of the automotive industry is energy saving, the development of energy-saving and new energy vehicles. There are several significant changes: the first is to "uphold both fuel-efficient cars and new energy vehicles, to further improve the traditional energy vehicles, energy saving and environmental protection and safety standards Brian Dozier Youth Jersey , to speed up the pure electric vehicles, plug-in hybrid vehicles and new energy vehicle development." in energy efficiency, planning to speed up conventional cars upgrading a substantial increase in the level of technology and performance of small-displacement engine; pollutant emission standards to reduce honda dvd player?emissions of pollutants, focusing on the high pressure common rail diesel engine technology, efficient internal com. Wholesale Jerseys China Cheap Jerseys From China Cheap Jerseys From China Wholesale Jerseys China Wholesale Jerseys China Wholesale Basketball Jerseys Wholesale NFL Jerseys China Cheap NBA Jerseys Cheap Nike Shoes Womens Wholesale Jordan Shoes 2018
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